“Safety isn’t optional — forget it once, and you could lose more than time… you could lose everything.”
-Safety first
Transforming Safety Across New Zealand's Communities
- Why Safety First works
- One powerful safety tip every week — not overwhelming, just one action.
- Habits that protect you at home, on the road, at work, and out in public.
- Built in Aotearoa, for real life in New Zealand.
Mission
Making Safety Simple
We break down complex safety challenges into actionable, understandable strategies for everyone. Every week, Every Day
Our vision
Stronger Safer Communities
A safer New Zealand — where safety is second nature, active not reactive. The truth always reveals itself over time, so we stay honest, first, fast and hard.
Our Approach
Proactive Protection isn’t just about risk assessments — it’s about stopping risk, and unsafe behaviour wherever it comes from. Whether it’s on the street, in the workplace, the police, government agencies, or employers, Safety First means knowing your rights and removing risks before they harm you. Be safe. Be confident. Be protected.
Our Promise
“Is simple: Be aware without fear, feel safe in your community, and build a culture of working together — not against each other.”
Simple weekly safety habits that protect your life, your family, and your future.
Knowledge to transform ordinary individuals into proactive risk managers through bite-sized, actionable insights.
How SafetyFirst Works
Join in 60 seconds
- Every week you get one focused tip + habit + printable you can share.
- Stay safer for life
- Small changes stacked over 12 months = a safer life, for you and your whānau.
$40.00 per week
A Safety First Advisor
Ultimate safety ecosystem with 24/7 expert consultation, global risk mapping, enterprise-level training modules, and customized organizational safety transformation strategies.
Money in your pocket
Start every day on the right foot — don’t risk your left.
- Weekly Vault access
- Email reminders so you don’t forget
- Lifetime safety habits — no boring manuals
- Safety First Custom Packages — built around your home, work, and personal risk profile. From just $500. Enquire now.
For Anyone who knows one mistake can change everything